Kartik Iyer
Regional Channel Manager @Lenovo
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WORK HISTORY
Regional Channel Manager @Lenovo
Chennai, IN
Retail: Driving a team of 42 ISP and 2 TLs and supervising 42 exclusive outlets with an approx of 90-100 CR business yearly Collaborating with the marketing agency for strategizing the marketing plans i.e. OOH, Paper inserts, Social Media Activity, Digital Marketing, Theatre activities To monitor daily sellout of every store, understand the challenge if any, and take corrective actions on linear stock sellout Strategizing sales, forecasting profits, and optimizing the sales volume and profitability of designated product areas to beat the sales targets YOY Implementing best practices in relevant business functions ensures the fulfillment of business requirements while delivering quality service to clients in line with the service level agreements following the company’s vision, mission, and strategies Meeting with suppliers and managing the distribution of stock, by negotiating cost prices, ordering stock, agreeing to timescales and delivery dates, and completing the necessary paperwork Generating, updating, and maintaining MIS reports involving weekly order status reports, monthly sales reports, and sales budget estimation Distribution: Executing the Channel Mapping City and tehsil wise, governing T3 engagement program development with RD, Regional ASO target setting with numbers and reach Managed RD Sellthru and Sellout for the given territory and attained 100%+ QoQ with the Highest premium sellout Creating, implementing, and managing strategies and processes to guarantee all product, incoming and outbound, is sent and received on time Reviewing sales reports to identify market trends and areas for improvement in product lines or distribution methods Analyzing market data to determine the best locations for new distribution centers or stores based on customer demographics and purchasing patterns Maintaining relationships with vendors and suppliers to secure competitive rates on products and services
EDUCATION
NIBM Global
EMBA
upGrad.com
PG certification in Digital Marketing and communication
upGrad.com
PG-Certificate
Gujarat University
Bachelor's degree
ABOUT KARTIK IYER
A goal-driven professional with a demonstrated track record of success penetrating new global and vertical markets with a combination of excellent business instincts with an astute understanding of strategic planning and execution, domestic and international business development, client relationship, revenue enhancement, retail sales, channel and distribution management, deal negotiations, product acquisition, people management coupled with staff training and development. Apt in developing managing, and executing management initiatives aiming at enhancing the revenue generation, client satisfaction, tapping and capitalizing on business development opportunities Unique blend of visionary leadership with expertise to lead strategic planning and consulting business model restructuring, and managing international markets such as Africa, and India Hands-on experience in consistently enhancing revenue & market share year-on-year, by re-organizing business direction and developing & implementing strategic initiatives Successfully cultivates relationships with decision-makers maintaining unwavering commitment and responsiveness to client needs. Results-focused team leader, who balances big picture thinking with excellent organizational & delegation skills, empowers staff with the tools and autonomy to meet rigorous performance expectations. Thrives in dynamic, growth-oriented environments that demand initiative, resourcefulness and entrepreneurial spirit. Worked with cross-functional teams, clients, & employees from diverse backgrounds & geographies including the Africa, and India
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