Karthikeyan P
Senior Manager Strategic Market Creation @Doosan Bobcat India
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WORK HISTORY
Senior Manager Strategic Market Creation @Doosan Bobcat India
Chennai, IN
Skid steer loader and Mini excavator expertiseMarket intelligence-driven strategyAccount-based marketingGTMProduct marketing
EDUCATION
Bharathiar University
Bachelor's degree, Biotechnology
RKR Higher Secondary School
Higher Secondary School, Biology, Maths
Anna University
Master of Business Administration (M.B.A.), Marketing/Marketing Management, General
SKILLS
ABOUT KARTHIKEYAN P
I’ve spent the last 14 years learning what makes people buy and what makes brands stick.My career started in the deep end, working with $5B+ global giants where I learned how massive brands are managed at scale. But over the last four years, I’ve shifted my focus to the high-stakes world of GTM strategy and market creation. Not just \"launch products\"—I was a part of building the engines that drive them. By combining the discipline of big-corp branding with a modern, aggressive GTM playbook, I’m currently a valued contributor of $55+ million revenue.
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