Amanda Roller
Search Marketing Specialist @Bobcat Company
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WORK HISTORY
Search Marketing Specialist @Bobcat Company
Minneapolis, MN, US
Execute and assist integrated SEO & SEM strategies to drive discoverability and performance. Oversee paid search accounts, optimize campaigns, and execute SEO initiatives to improve organic visibility. Align paid and organic efforts for unified planning, shared insights, and a seamless user experience.
EDUCATION
North Dakota State University
Bachelor's degree, Marketing
ABOUT AMANDA ROLLER
I connect the dots in digital marketing.SEO, SEM, paid media, and beyond. From omnichannel strategy to execution, I deliver campaigns that drive traffic, conversions, and measurable ROI. Obsessed with analytics, creative storytelling, and making algorithms work for us (not the other way around). Passionate about leveraging AI to transform digital marketing strategies and optimize performance. Focused on integrating intelligent automation and data-driven insights to navigate the evolving search landscape and deliver measurable results
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