Karthikeya Karlo Lolla
Retail Media Coordinator @E-Commerce Wala
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WORK HISTORY
Retail Media Coordinator @E-Commerce Wala
Hyderabad, IN
Key Responsibilities- Plan, execute, and optimize high-converting ad campaigns across Google, Meta, and TikTok tailored for e-commerce funnels (TOF, MOF, BOF)- Work closely with the creative and strategy teams to align performance campaigns with brand goals, offers, and product launches- Conduct audience research, competitor analysis, and A/B testing to improve ROAS, CTR, and conversion rates- Assist in product-focused ad strategies, including seasonal campaigns, best-sellers push, and cart abandonment retargeting- Collaborate with e-commerce marketplace teams and performance strategists to ensure retail visibility across all touchpoints.Tools & Platforms:Google Ads | Meta Ads Manager | TikTok Ads Manager | Google Analytics | Shopify
EDUCATION
Amity University
Master of Business Administration - MBA, Finance & Digital Marketing
St.Patrick's High School - India
High school
Tapasya College Of Commerce And Management
Telangana State Board of Intermediate Education, Commerce
Osmania University
Bachelor of Commerce - BCom, Taxation
ABOUT KARTHIKEYA KARLO LOLLA
Empowering D2C & E-commerce Brands with Performance Marketing & Business StrategyDigital Marketing Expert | Performance Marketing | D2C Growth Strategist 4+ years of driving exponential growth through high-ROI digital marketing, branding, and e-commerce optimization 18x revenue growth for a startup in 2 years with Google Ads, Meta Ads & conversion-driven strategies Scaled 27+ brands—expert in paid ads, CRO, e-commerce website design & digital branding Google-Certified | AI-powered marketing strategies | Mastering customer acquisition & retention Not just traffic—complete brand growth strategy | High-converting websites | Performance-driven advertisingLet’s build, scale & dominate your market. DM or Reach Me At: t••••••••@gmail.comwa.me/+91••••••••90
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