Kumar Karthick Raj
Digital Marketing Manager @Aparajitha Corporate Services Private Limited
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WORK HISTORY
Digital Marketing Manager @Aparajitha Corporate Services Private Limited
Chennai, IN
1) Creating, Implementing, tracking, analyzing and optimizing paid campaigns in Google Ads (search ads, display ads, dynamic ads, remarketing ads) LinkedIn B2B paid ads, and Facebook and Instagram campaigns for Aparajitha Corporate Services Pvt Ltd.2) Performing Account Based B2B lead generation using Sales Navigator.3) Coordinating with Stakeholders, content Team, design Team to develop marketing strategies to achieve quality B2B leads.4) Generates report that gives analytics, highlights, recommendations and insights pertaining to all digital marketing efforts.5) Work Closely with PR team to identify and engage with activities related to webinar and conclave corporate meetings bring them into our organization to amplify our mission and raise awareness.6) Performing Email Marketing campaign to generate more Inbound Leads through Sendy, SalesForce.7) Optimizing the website with ON-Page SEO techniques. Implementing quality backlinks for company website to rank high search volume keywords on top positions in Search Engine Results Page (SERP).
EDUCATION
XLRI Jamshedpur
Executive Development Program in Digital Marketing, Online Marketing
NIIT chennai Area
CCNA, computer networking professional
SRM IST Chennai
Master of Business Administration - MBA, Marketing
APTECH Computer Education
Advanced Diploma in Software engineering , Computer Software Engineering
Completed Bachelors Computer Application from Indira Gandhi National Open University, New Delhi.
Bachelor’s Degree, Bachelor's Computer Application
ABOUT KUMAR KARTHICK RAJ
Results-driven Senior Performance Marketing Manager with 12+ years of experience leading…
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