Karolina Witecka

WORK HISTORY

EDUCATION

ABOUT KAROLINA WITECKA

Creative Advertising We are a leading creative agency for: H&M (7 CEE markets inc Poland), Electrolux, Danone (Żywiec Zdrój), Metaxa & Remy cointreau, Aelia Duty Free and more. Cut The Mustard is a re-invented and re-designed agency. We operate in the digital-first spirit. We create all sorts of unique campaigns based on distinct content. We strengthen our outreach through providing strategic PR support leveraged by strong influencer marketing. We enhance our agency by building multidisciplinary, cross-functional teams of experienced specialists. We have created a unique process of client cooperation that boosts up our effectiveness and quality of our service and campaigns. We are flexible and fully committed at every stage of the project implementation. We employ 45 people who establish the following departments: Strategy, Creative, Content/Digital (PR, Influencer marketing), Social Media, Design (including Packaging Design, Brand ID, product design; Web & Digital design), Client Service, Production. Over the last year our projects have been nominated and awarded in the most significant competitions in Poland (2019: KTR award; Effie award). The agency was also awarded in the „MMP Interactive Agency of 2019” ranking with the title of „Distinctive Alternative” among interactive agencies in Poland. Main awards: 1 x Bronze Effie 2023 (Launch/Relaunch: Lech) MMP 2023 — Agency of the Year: Honorable Mention -\"Energy and Effectiveness” 1 x Golden Arrow (Gold) 2022 1 x wyróżnienie Golden Arrow 2022 2 x Kreatury 2021 1 x Wyróżnienie Kreatury 2021 1 x Srebrne Effie 2021 (Electrolux) 3 x Wyróżnienie Golden Arrow 2021 MMP 2021 - wyróżnienie: „Błyskotliwość i Świeżość niezmienną od 5 lat\" 1x Brązowe Effie 2020 (Żywiec Zdrój) 3 x Wyróżnienie Kreatury 2020 1 x Brąz KTR 2020 (Lech Music) 1 x Brązowe Effie 2019 (ZnanyLekarz.pl) 1 x Brąz KTR 20•••16 - Telefon zaufania) MMP 2019 - wyróżnienie: Agencja Interaktywna Roku