Karishma Parchwani
Solutions Manager - Commercial Cards @ICICI Bank
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WORK HISTORY
Solutions Manager - Commercial Cards @ICICI Bank
Bengaluru, IN
Market research and analysis : Conducted comprehensive market research and industry analysis to identify new use cases and opportunities for commercial card products.2. Product development : Designed tailored payment solutions for various industry segments, addressing specific pain points and enhancing payment processes.3. Program Management: Managed end-to-end program lifecycle, from conceptualization and agreement design to implementation and post-launch support.4. Created internal marketing campaigns and materials to support product launches and increase awareness.5. Product launch success: Successfully launched 4 new card programs, leading to a 33% increase in card disbursements and 12% growth in transaction volumes (addition of 800 cr) 6. Revenue and profitability : Achieved a 400% increase in program profitability ( from 50 lakh spends to 2cr) through strategic pricing and targeted promotional activities.7. Managed P&L for my programs, to measure profitability & ensuring topline & bottomline performance
EDUCATION
University of Rajasthan
Diploma in nutrition and dietetics
Kanoria PG girls college
Bachelor in Science
India International School
Senior Secondary Education
Indian Institute of Management Sambalpur
Master of Business Administration - MBA
ABOUT KARISHMA PARCHWANI
Looking for opportunities in field of Product Management
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