Kanupriya Phalke
Sales Strategy Manager - Probiking @Bajaj Auto Ltd
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WORK HISTORY
Sales Strategy Manager - Probiking @Bajaj Auto Ltd
Pune, IN
EDUCATION
Indian Institute of Management, Indore
Master of Business Administration - MBA, Marketing and Analytics
Maulana Azad National Institute of Technology
Bachelor of Technology - BTech, Chemical Engineering
ABOUT KANUPRIYA PHALKE
Currently handling sales strategy and planning ( India Business) for an international motorbikes brand. Spend a few months managing the Honasa group brands for Nykaa and Sunscreen category as a part of Skin team. Learnt to work my way around several stakeholders as well as large amount of data with some help from tools like tableau and mixpanel. Did a few things at Minimalist, majorly growth for e-commerce marketplaces & building exclusive brand stores. Worked closely with leading e-commerce marketplaces including Nykaa, Myntra, Flipkart & Qcom to enhance the brand\'s performance & conversions thereby driving sales.In the process, learnt in depth about the cosmetics & skincare industry, about ingredients, what they do, & about ROIs & CACs. Also, created content for product display pages, fixed supply chain woes & learnt to listen to the customer\'s voice. Before that, had the privilege to work at Tata Steel. Worked for an year and half at the Wires division. As a part of the east team, managed sales & branding in the territories of West Bengal & Odisha. Handled a team of 30+ ASOs & a network of 500+ dealers across the territory, which will remain one of the greatest learnings of being humble & assertive. Back in 2020, completed MBA from IIM Indore, with specialization in Marketing. Prior to that, graduated as a chemical engineer from NIT Bhopal. Marketing in Theory, Sales in Practice!From Steel to Serums.
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