Kanika Ahuja
Marketing and Communications Manager @Minimalist Hotels
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WORK HISTORY
Marketing and Communications Manager @Minimalist Hotels
Delhi, IN
Handle 360 degree marketing and communications of all 5 hotels in Delhi, Varanasi, Goa and Naldehra2. Managed influencer and celebrity collaborations, overseeing 45+ on-feed partnerships, performance ad assets, and 100+ creator relationships3. Drive room bookings through property-specific strategies, OTA hygiene checks, and Booking.com ads4. Shoots: Mood board, referencing, coordination and preproduction5. Developing a comprehensive quarterly PR plan along with agency6. Led social media IPs, trends, and visual strategy7. Execute retention marketing with Meta ads, email campaigns, and repeat booking strategies
EDUCATION
ASN Senior Secondary School - India
High School Diploma
College Of Vocational Studies
Bachelor's degree
ABOUT KANIKA AHUJA
Hi, I’m Kanika — a creative marketer and brand builder with a deep love for design, storytelling, and crafting guest experiences that feel as good as they look. I’ve had the privilege of wearing many hats (and juggling many tabs) — from launching boutique hotels with Minimalist across India, to shaping brand identities, to planning campaigns for lifestyle and hospitality brands. From performance marketing to influencer collaborations, events to everyday brand voice — I’ve built brands from the ground up and helped scale them with strategy, design, and a whole lot of heart. Let’s connect if you’re into building brands that matter — k••••••••@gmail.com
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