Kaitlyn Kigin
Assistant Director of Marketing @Chi Omega Fraternity Psi Kappa Chapter At Clemson University
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WORK HISTORY
Assistant Director of Marketing @Chi Omega Fraternity Psi Kappa Chapter At Clemson University
Co-led digital marketing strategy across Instagram and TikTok, creating and scheduling posts, graphics, and videos to boost engagement and support recruitment, philanthropy, and brand visibility- Designed content using tools like Canva and CapCut, aligning with Chi Omega’s national branding while highlighting Psi Kappa’s unique identity- Analyzed platform algorithms and performance metrics to optimize content timing, style, and audience interaction, contributing to significant growth in follower engagement- Collaborated with the executive members on campaign planning and ensured cohesive messaging across all chapter communications.
EDUCATION
Clemson University
Bachelor of Science - BS, Biology/Biological Sciences, General
ABOUT KAITLYN KIGIN
I am currently an honors student majoring in Biological Sciences. I am involved in my…
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