Justin

Sports Marketing Specialist @Hisense USA

Suwanee, GA, US

Manage sports sponsorships, including the NBA, Golden State Warriors, FIFA Club World Cup 2025 and FIFA World Cup 2026.• Assist in sponsorship activation, including planning, execution, and measurement of sponsorship programs to maximize return on objectives. • Manage all social media account and execute all initiatives to be posted to platforms like Instagram, Facebook, X, etc.• Collaborate with cross-functional teams including brand marketing, sales, product, and retail to ensure internal alignment and cross functional integration of major sponsorship initiatives.• Assist in developing and managing communication efforts, both internally and externally, regarding updates and developments in our sports marketing initiatives, including contributing to newsletter additions for timely distribution to key stakeholders. • Collaborate closely with internal and external social media management to strategically showcase sports partnerships across our social media accounts, maximizing visibility and engagement with our target audience. • Conduct market research and analysis to identify and evaluate net new opportunities or related opportunities that will help Hisense further brand objectives through sponsorship.• Collaborate with league, team, media and lead agency partners to ensure proper delivery and leveraging of sponsorship assets, including IP, media, promotional rights, tickets, and hospitality.• Handle administrative responsibilities related to sports marketing activities, including invoice management, data input and monthly HQ reporting. • Provide support to the Head of Brand Marketing on HQ projects and reports, extending beyond sports marketing initiatives, by contributing insights, analysis and assistance as needed to ensure comprehensive and effective brand strategies.