Julie Ann Castro
Member & Mentor @Women In Revenue
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WORK HISTORY
Member & Mentor @Women In Revenue
Member & Mentor at Women in Revenue, a nonprofit organization dedicated to supporting and elevating women in marketing, sales, and customer success through mentorship, resources, and community.
EDUCATION
University of California, Berkeley
Marketing and International Business Program
Saint Mary's College of California
Bachelor of Arts (B.A.), Communications
ABOUT JULIE ANN CASTRO
B2B SaaS marketing leader specializing in demand generation, field marketing, ABM, and integrated GTM strategy. I build and scale revenue programs that align marketing and sales to accelerate pipeline growth across enterprise and growth-stage SaaS companies.I design and operationalize field marketing strategies, account-based initiatives, and integrated campaigns that translate differentiated offerings into compelling narratives and measurable business impact.Known for blending strategic clarity with hands-on execution, I partner closely with product, sales, and revenue teams to build disciplined operating frameworks that drive sustainable growth.I focus on leadership roles where I can own revenue-aligned marketing strategy, strengthen cross-functional alignment, and scale high-performing teams.Key areas of focus: Demand Generation & Pipeline Growth Field Marketing Strategy ABM Integrated GTM Campaigns Sales & Marketing Alignment
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