Joseph Jones
Director of Marketing @Beyond Measure Ministries
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WORK HISTORY
Director of Marketing @Beyond Measure Ministries
Haw River, NC, US
Responsible for the day to day implementation and execution of church’s branding, advertising & social media platforms. • Create a logo and re-establish the brand of the church.• Assist with developing church’s look and feel tools to be consistent in correspondence both inside and outside of the church.• Conduct market research within and outside of the church to develop and execute marketing strategies. • Create and edit videos to be placed on church’s website and social media platforms.• Create and maintain church’s social media platforms.• Design and produce merchandise.• Schedule, coordinate and execute video shoots and audio recordings.• Work with Pastor in establishing and implementing a marketing plan and strategy.
EDUCATION
North Carolina Central University
Bachelor of Business Administration (B.B.A.), Marketing
Strayer University
Master of Business Administration (M.B.A.), Marketing
Strayer University
Master of Public Administration (MPA), Public Administration
SKILLS
ABOUT JOSEPH JONES
MARKETING/COMMUNICATIONS professional with experience combining strong technical, organizational and interpersonal skills to proactively support and achieve business objectives. Establishes target audience and develops marketing strategies and targeted demographics to fit the client and product style. A charismatic leader possessing excellent oral and written communication skills necessary to convey clear ideas and establish long-term, positive relationships with all levels of management, co-workers and SUMMARY Marketing Communication – Experienced in marketing communications, including sales collateral, internal and external press releases, bulk mailers and website activities. Consumer Promotions - Demonstrated ability to develop consumer packaged goods campaigns, design creative, and effective comprehensive promotions using strategic marketing plans, including budgeting, legal planning, and project management. Public Relations - Extensive experience working with professionals in the entertainment arena. Celebrity handling and liaison with talent and management agencies. Internal and external communications via press releases and articles/media stories. Event & Meeting Planning – Tactically execute the design and planning of program events, including site locations, design and production aspects. Design on-line registration invitations and management of events through on-line tools. Mass Media Production - Developed storyboards, filmed and edited videos, and created voice over as needed. Proficient with audio and video production software (iMovie, Pro Tools, Logic Pro and Final Cut). Experienced working with and performing maintenance on audio and visual equipment. Knowledgeable networking and developing social media websites (Twitter, Facebook, LinkedIn, Instagram, iWeb, etc.).
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