Joseph Gunthner
Marketing & Technology Manager @Pro Movers Of Cape Coral
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WORK HISTORY
Marketing & Technology Manager @Pro Movers Of Cape Coral
Cape Coral, FL, US
Full-Stack Website Architecture & DevelopmentDesigned, built, and launched the company website from the ground up—handling front‑end (HTML/CSS/JS) and CMS integration.Ensured responsive layouts, cross-browser compatibility, smooth UX/UI, and deployment pipelines.2. Marketing System Design & ImplementationArchitected and deployed a comprehensive marketing automation ecosystem—covering CRM, email, landing pages, form capture, analytics, and reporting.Integrated tools like CMS, CRM, email systems, and Google Analytics, mapping workflows to optimize lead funnels 3. Email Campaign System DevelopmentCreated email templates, built campaign workflows, and set up A/B tests and automation sequences.Configured reporting, email deliverability checks, and subscriber segmentation.4. MarTech Stack Management & OptimizationEvaluated and selected appropriate martech platforms; administered and improved the entire tech stack.Managed integrations between CRM, CMS, email marketing, analytics, and advertising tools for Facebook, Google, Instagram, etc.5. Analytics, Reporting & Performance OptimizationTracked key metrics (CTR, conversion, CPL), built dashboards and generated actionable reports.Provided insights to refine marketing and campaign strategies—leveraging data across platforms.6. Workflow Engineering & Continuous ImprovementStreamlined marketing operations through process documentation and automation.Developed reusable campaign templates, content deployment pipelines, and script-driven workflows 7. Cross-Functional Collaboration & TrainingWorked closely with the owner and sales team.Trained staff on platform usage and best practices; facilitated knowledge sharing.
EDUCATION
Florida Institute of Technology
Bachelor of Science - BS, Computer Science
ABOUT JOSEPH GUNTHNER
I’m a Marketing Technologist who designed and deployed Pro Movers of Cape Coral’s full digital ecosystem: website, CRM and email automation systems, analytics dashboards, and campaign workflows. What I Do:Architect and launch systems — from responsive front‑end (HTML/CSS/JS) to backend integrations (CMS, CRM, analytics).Automate and optimize marketing funnels: email & landing page A/B testing, segmentation, workflows.Monitor KPIs (CTR, conversion, CPL) and generate real-time insights to inform strategy and improve ROI.Streamline processes and code scalable templates for ongoing efficiency.Train and collaborate across teams—bridging marketing, sales, and IT. Why It Matters:Built scalable systems that elevate operations and lead generation.Turned raw data into action: dashboards and reports help guide smarter decisions.Freed up team capacity through intelligent automation and well-mapped workflows.I’m passionate about merging creativity with strategy, using technology not just to execute campaigns—but to transform how marketing works. Let’s connect if you\'re excited about building next-generation marketing systems—or if you have ideas on scaling digital operations.
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