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Josée Laperrière

Marketing Specialist @Toromont Cat

Longueuil, QC, CA
EMAILS
[email protected]
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Aug 2020 — Present

Marketing Specialist @Toromont Cat

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Pointe-Claire, QC, CA

EDUCATION

2005 — 2007

Université Laval

Bachelor Degree, Public Communication

2002 — 2004

CEGEP - John Abbott College

Collegiate Studies Certificate, Creative Arts, Literature and Languages (Media Arts Profile)

SKILLS

Marketing CommunicationsDigital CommunicationEvent ManagementEvent PlanningCorporate CommunicationsPublic RelationsCrisis CommunicationsProduct LaunchPhotographyWeb Content ManagementCreative WritingInternal CommunicationsEditorial CalendarsMarketing StrategySocial Media MarketingTranslationAdvertisingMarketing Budget ManagementVideo ProductionPress CoverageMedia Skills TrainingMedia RelationsStrategic CommunicationsPress ReleasesDigital MarketingSponsorshipContent DevelopmentB2bEditorialBrand DevelopmentCommunications PlanningCopywritingSports MarketingNewslettersCreative Direction

ABOUT JOSÉE LAPERRIÈRE

Action-oriented leader in effective communications and marketing programs that build, engage, and reach consumers; drive sales, tune-in, and event attendance; generate impressions; create brand relevance; and foster a positive brand identity. Fifteen (15) years of experience in communications and marketing, managing multi-million-dollar – international and national – projects in 17 countries on 5 continents. Successful media relations for events hosting over 450 media on-site, generating positive coverage and creating content and campaigns to engage consumers.

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