Jordan Mayblum
Director of Communications @The Brockton Public Schools
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WORK HISTORY
Director of Communications @The Brockton Public Schools
Boston, MA, US
Directing development and execution of a proactive communications strategy for both internal and external audiences, supporting the fifth largest school district in Massachusetts-Managing communications and outreach to stakeholders including parents and students, staff, the community at-large and media outlets-Leading executive communications for an organization of students and staff, including speech writing-Developed and now produce a monthly internal newsletter, the Brock-Ten, to keep staff engaged and better informed-Oversaw the total rebuild of the district\'s web presence, including a top to bottom website redesign and reconstructing of the employee intranet to make both more accessible and easier to navigate- Managing multiple reputational crises through proactive outreach and responsiveness to media- Oversee the district\'s website and social media presence- Building and maintaining community relationships to most effectively tell the district\'s story and reach stakeholders- Supporting leaders at each school with time-sensitive and proactive messaging to keep families and staff informed- Serving as spokesman for the district, including responding to breaking news inquiries as well as cultivating media relationships to secure positive news placements- Advising the Superintendent and Cabinet on communications strategy to amplify the district\'s successes and provide timely, actionable information to the community-Regularly visiting Brockton\'s schools to provide coverage of events and serve as media liaison during media visits
EDUCATION
Harvard Business School Online
Certificate in Management Essentials
Lasell University
B.A., Communication, Journalism and Media Writing
Poynter Institute
College Journalism Fellow
SKILLS
ABOUT JORDAN MAYBLUM
With 10-plus years of experience in public relations and journalism, I am a passionate and versatile communicator who thrives in dynamic and challenging environments. As the Director of Client Relations at John Guilfoil Public Relations (JGPR), I functioned as the director of PR efforts agency-wide, managing a team of professionals and ensuring clients\' needs were understood and exceeded.Most recently, I oversaw the development and execution of strategic communications, internal communications, and crisis communications campaigns for the agency on behalf of its clients. I also fostered productive media relationships with local, regional, and national press, and identified opportunities to secure positive coverage of events, programs and initiatives. Additionally, I served as the lead crisis manager across the agency\'s client base, developing rapid-response and long-term crisis communications strategies in response to external and reputational crises.
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