Jordan Phillips

Digital Media & Content Manager @Bwh Hotels Gb

York, GB

In-house owner of Paid, Paid Social and Organic Social Media. This involves the following- Ownership and management of our social media channels (Facebook, Twitter, Instagram, TikTok, YouTube and Pinterest) on both paid and owned media- Setting the direction (in collaboration with our Brand & Content Team and third party agency) of our social media’s output in relation to tone of voice, style and individual goals- Working relationship between the Digital Marketing team and our in-house Brand/Content team- Working to innovate channels and investigate new areas for future use (Podcasting, YouTube/YouTube Shorts, Pinterest, Instagram Reels and TikTok)- Working with our internal SEO Executive and external content agency to maximise efficiency and output- Working with our third-party agencies and affiliates regarding Content and Brand Marketing- Helping to curate campaigns with the team, offering additional ideas and adding my own expertise in areas of social and paid media to support them- Training, mentoring and managing our Digital Marketing Executive (formerly our apprentice) on both Paid and Social Media- Continuing with the previous role below regarding Paid Media.

The University of Huddersfield

Bachelor’s Degree (2:1), History

Digital Marketing Institute

Professional Diploma, Digital Marketing