Jon Gaffney
Senior Director, Strategy & Planning @George P Johnson Experience Marketing
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WORK HISTORY
Senior Director, Strategy & Planning @George P Johnson Experience Marketing
TX, US
EDUCATION
UNH Peter T. Paul College of Business and Economics
B.S., Marketing
SKILLS
ABOUT JON GAFFNEY
I\'m a specialist at innovative and creative leadership. I bring a broad skillset spanning strategy, creative direction, consumer insights, branding, and product development to the table. Varying the weight on these skills to the challenge at hand let me identify and define the challenges a brand might face to develop a targeted strategy with the proper tools and tactics to capitalize on the inherent opportunity. With over a decade of success working on digital strategies and campaigns I\'m passionate about bringing brands and consumers together for conversion, but more importantly building community. Brands with community are the ones built for resilience in an ever faster evolving marketplace; a marketplace that must be pushing full force towards sustainable, circular, and regenerative solutions. I believe empathy for consumers and a keen ability to step into their mindset while understanding the realities of business and brand challenges make me an asset to any team.
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