John Hughes
Lead Data Analyst @Storm ID
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WORK HISTORY
Lead Data Analyst @Storm ID
Broxburn, GB
EDUCATION
Stevenson College, Edinburgh
HND, Business Administration
SKILLS
ABOUT JOHN HUGHES
A confident, intelligent, and versatile digital leader, with extensive professional experience driving teams through digital transformation and marketing projects. Excellent mathematical, and logical problem-solving skills. Results-driven and an excellent team-worker. Natural leader, and confident and assertive decision maker. Significant experience within data-driven digital transformation environments in ecommerce, financial services, government, and the public sector.Areas of Expertise• Digital and e-business consultancy • Designing and building measurement frameworks for ecommerce, transactional services, channel shift and digital transformation projects• Market leading Google Analytics (Universal and GA4), Google Tag Manager and Google Data Studio knowledge• Very proficient in Power BI including PowerQuery, and DAX• Market leading Search Engine Marketing knowledge• Working in projects with an Agile methodology• Persona development and user needs analysis• Excellent HTML/CSS/XML• Very strong mathematical, and technical report writing and presentation• Skilled in writing technical content reports for consumption by non-technical stakeholders• Communication, time management and organisational skills• Excellent Microsoft Office 365 skills and experience
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