John Olson
Director of Brand Marketing @AeroPress, Inc.
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WORK HISTORY
Director of Brand Marketing @AeroPress, Inc.
EDUCATION
UC San Diego Extended Studies
Certificate, Marketing
UCLA Anderson School of Management
Master of Business Administration - MBA
UC San Diego
Double Major in International Economics and Chinese Studies
Peking University
Chinese Studies
SKILLS
ABOUT JOHN OLSON
I build and scale brands through disciplined marketing, repeatable GTM systems, and data-driven decision making. My work spans premium CPG, beverage, and kitchen products, with a focus on turning strong product stories into sustained revenue growth across retail, Amazon, and DTC.At AeroPress, I lead integrated marketing, product launches, and P&L-aligned growth planning across paid, earned, and owned channels. My programs have driven double-digit revenue increases, expanded retail distribution, and strengthened brand visibility globally. I’ve developed frameworks for new product development, multi-brand portfolio management, and performance reporting that help teams move faster and operate with clearer financial insight.Before AeroPress, I managed brand and innovation work at NutriBullet and The Wonderful Company, launching new products, reshaping brand positioning, and partnering closely with sales, finance, and operations to drive velocity and share gains.UCLA Anderson MBA. Eagle Scout. College Sailing Hall of Fame for leadership.
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