Johanna Sansano

Business Development Manager @What The Fun

Région de Paris, FR

Create the best digital experience for your brand activations :• In charge of the digital experience of the launch of Hugo Boss new perfume (Germany).• In charge of developing the software for a unique photobooth experience using the Samsung Note 10 for the French press launch of the smartphone which provided an overlay over photos where users were given an email that included their personalized photo with branded content.• Create an interactive game using a Digital Mirror for the luxury brand, Louis Vuitton, using the Kinect technology for the launch of designer, Virgil Abloh\'s collection.• Develop a unique \"Virtual Make Up\" live experience using the Kinect technology and a Digital Mirror for the launch of Givenchy\'s lipstick. Create partnerships through collaborations by garnering new perspective clientele and agencies along with top-tier brands for events. Created activations with digital innovation technology specifically for exclusive events or retail experience. Identify communication needs and developing plans to ensure messages are communicated effectively to the appropriate audience groups.

ISFJ - Institut Supérieur de Formation au Journalisme

M2, Journalisme