Joely Kostiuk
Eastern Regional Experiential Manager @Neft Vodka
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WORK HISTORY
Eastern Regional Experiential Manager @Neft Vodka
Nashville, TN, US
Oversee field marketing and experiential strategy across 13 U.S. territories, including key markets like Los Angeles, Dallas, and Miami — supporting brand visibility, market growth, and on-premise engagement. Serving as Interim West Coast Manager since June 2024, providing additional leadership, regional support, and cross-functional coordination for high-priority territories. • Lead a team of 20+ brand ambassadors, managing recruitment, training, scheduling, and performance across all active markets. • Execute high-touch brand activations across bars, restaurants, festivals, and VIP events — delivering immersive experiences aligned with NEFT’s premium identity. • Collaborate with sales teams to support sell-through, on-premise relationships, and market development goals. • Curate and manage product seeding, tastings, and sampling initiatives to drive consumer trial and build brand loyalty in nightlife and lifestyle spaces both off and on premise. • Deliver detailed field reports and market insights to internal teams, influencing national brand and experiential strategy. • Support event logistics and problem-solving in fast-paced, high-impact environments — ensuring seamless brand execution across all activations. • Represent NEFT at premium lifestyle events, influencer gatherings, and cultural moments, elevating brand awareness through culturally aligned experiences.
EDUCATION
California State University-San Bernardino
Bachelor's degree
ABOUT JOELY KOSTIUK
A highly motivated professional with a strong background in brand marketing, field…
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