Joe Robinson
Performance Marketing Manager @Printed.com
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WORK HISTORY
Performance Marketing Manager @Printed.com
As one of the UK\'s fastest-growing online print stores, acquisition is a vital part of Printed.com\'s marketing. Within the Performance team, I lead on Google Ads strategy and have started work on both strategy and implementation of overhauling paid social.It\'s important for us to strike the balance between day-one profitability and long-term value, requiring us to use multiple data sources when measuring the success of campaigns. With this approach in mind, our plans for 2023 are ambitious and span various initiatives old and new. Watch this space!
EDUCATION
CXL
Marketing
Northumbria University
Bachelor of Science (BSc), Mathematics
Northumbria University
MSc Digital Marketing, Marketing
ABOUT JOE ROBINSON
It was my numbers-heavy, analytical background that got me into marketing (and PPC within…
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