Joe Ralph

Narrative and Concept Lead @Wowvi Video

Wakefield, GB

Creative direction on campaigns and content for clients of all shapes and sizes, specialising in finding the right story for the large variety of brands and businesses, from inspiring and emotional narratives to explosive comedy. Working directly on projects from the concept phase to production, all the way through to delivery. Leading the team and communicating with clients in a diverse and unique role that includes creative ideation and developing pitches, writing scripts and copy, producing storyboards and animatics, creatively leading on style, tone, set design, shot design and visuals.I will direct on set, working simultaneously with contributors, actors, crew and clients.I will jump behind the lens and perform the role of DOP when required and I will lose myself in the edit.My ability to put those around me at ease, to listen and engage with others through my genuine respect for everybody’s role, gives me the ability to create a positive, pleasurable experience for those I work with meaning, as a team, we can achieve great results.I work closely with clients and thrive on untangling complex strategy and operational goals, reassembling them into simple, easy to digest, engaging narratives that speak to the heart and mind of the viewer, whilst staying true to its purpose and intent. At times I\'ll even do the voice over - if the content suits the low, thick Yorkshire accent that is!

Leeds University

Bachelor of Arts (BA), Film/Cinema/Video Studies