Joanna Kennedy
Vice President, Brand Production Manager @Bessemer Trust
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WORK HISTORY
Vice President, Brand Production Manager @Bessemer Trust
New York, NY, US
Drive project management in a highly matrixed environment, ensuring internal stakeholders and external partners are successfully engaged in all aspects of event efforts.• Supervise agencies and consultants to deliver best-in-class creative while meeting timelines and budget expectations.• Communicate and drive project timelines with team from project approval, through strategic development, creative development, and production to completion.• Project manage all Alternative Investment Fund launches, working closely with the team to meet all deadlines.• Project manage all national events, as well as oversee design and production of all branded event materials. • Update and maintain all corporate marketing data and firm assets (presentations, thought leadership materials, brochures etc.).• Lead and oversee output of all presentation materials, working directly with C-suite executives regularly.
SKILLS
ABOUT JOANNA KENNEDY
Senior marketing professional with over 20 years experience conceptualizing and orchestrating marketing campaigns, creating and reinforcing brand images, and effectively leading creative marketing teams. • Strong background in marketing communications, creative services, and project management. • Skilled in client, vendor relationships and negotiations, accustomed in performing in deadline-driven environments with an emphasis on working within budget requirements.
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