Joanna Baker

VP, Production Manager, Marketing Operations @City National Bank

Los Angeles, CA, US
EMAILS
j••••••••@cnb.com
MOBILE NUMBERS
+13•••••••24

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WORK HISTORY

Jul 2020 — Present

VP, Production Manager, Marketing Operations @City National Bank

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Los Angeles, CA, US

Project Manager for priority brand, B2B and B2C campaigns and sponsorships with paid, digital, direct, OOH, merchandise and social executions• Leads team of project managers/producers through hiring, training and career development• Partner to compliance and legal teams to mitigate risk and ensure compliance to industry regulations• Owner of project intake, marketing processes and divisional training• Performs resourcing for in-house creative studio• Accomplishments include:o Established quarterly planning process to forecast resourcing needs and to prioritize projects to meet organizational goalso Produced multiple award-winning B2B and B2C marketing campaignso Named 2025 Top 20 Most Recognized Colleagueso Recipient 2024 Team Player Award

EDUCATION

1998 — 2001

California State University, Fullerton

BA

SKILLS

Creative DirectionProject ManagementMarketingPublishingInteractive AdvertisingDigital StrategyEditorialDigital MediaAdvertisingIndesignDirect MailDigital ProductionDigital Marketing3dWebsitesSocial MediaPrint Management

ABOUT JOANNA BAKER

Advertising and marketing leader specializing in project management, production and…

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