Jincy Shah
Trade Commercial Manager @Abbott
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WORK HISTORY
Trade Commercial Manager @Abbott
Lead commercial finance strategy across India & South Asia for a $250M+ nutrition business• Drive pricing, trade investment, and profitability optimization across multiple markets and channels. • End-to-end financial lead for E-commerce, Hospital channel and International business, focusing on channel-specific profitability.•Partner with Marketing and Sales to evaluate the ROI of performance marketing and digital platform spends, ensuring high brand equity and conversion.• Partner with commercial teams to evaluate market expansion, channel strategy, and financial performance• Build financial models to support budgeting, forecasting, and long-term growth planning
ABOUT JINCY SHAH
I am a passionate and enthusiastic finance professional, and a Chartered Accountant by training.I currently work at Abbott (Nutrition) as a Finance Trade Manager, where I drive commercial strategy and support trade decision-making through data-backed insights.Previously, I was with Hindustan Unilever Limited, where I partnered their iconic coffee brand Bru as a Category Finance Partner — and contributed to strategic planning, brand growth, and P&L management.Beyond brand finance, I have also partnered the Customer Development (CD) team at HUL, where I played a key role in developing futuristic business models to digitize retail trade. As part of the Route-to-Market (RTM) strategy, I helped onboard over 1.2 million outlets, contributing to one of the largest retail digitization efforts in India.I am skilled in financial analytics, strategy development and problem solving.
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