James Sweatman
Senior Creative Director @Scopely
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WORK HISTORY
Senior Creative Director @Scopely
EDUCATION
University of Lincoln
1st Honours, BA Game Design
SKILLS
ABOUT JAMES SWEATMAN
I\'m a game design obsessive and champion of new, innovative ideas. I bring over 17yrs of design and creative direction with a sprinkle of production, management and art direction for a more distinct depth and flavour. Trained on the largest franchises in games history, honed by a gaming legacy and leading gaming future, I am in love with games, design, and the creative potential of our medium.A leader of teams and creatives, setting an example for others to surpass, with the goal to inspire, ignite, and empower on every step of the creative journey. I want to understand how everyone I have the pleasure to work with can be their best self and facilitate incredible design.I believe in the power of the player. Defining the who and why of games to craft experiences that can be special to the individual and enjoyed by the masses. Whether its premium, free or everything in between, knowing the why of the player and our games is what will make it a joy to experience.Ultimately I\'m here to craft special experiences with the best people I can find, mold, or be lucky enough to cross paths with. For me, Games are the greatest artistic medium and I live to not just be a part of them, but continue their legacy.
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