Joshua Beil
Director of Analyst Relations and Research @Acronis
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WORK HISTORY
Director of Analyst Relations and Research @Acronis
Kent, WA, US
At Acronis, I am responsible for the overall AR strategy, budget, briefing and inquiry schedule, story telling, AR analytics, campaigns and PR support, social media engagement, and managing relationships with 50+ key industry analysts in the cybersecurity and backup sector at over a dozen analyst firms. I also handle internal market research requests that leverage access to analyst reports and data. I manage multi-year contracts with Gartner, IDC, Forrester, and Canalys. I schedule and lead all briefings and inquiries for Acronis. This year, I\'ve helped Acronis get named a Leader in the first-ever IDC Marketscape on Cyber Recovery, a Leader in GigaOM\'s Ransomware Protection Radar, and a Leader in Frost & Sullivan\'s Endpoint Protection Platforms Radar. I regularly contribute to the Acronis blog as a thought leader and coordinate with our PR, Content, Marketing Operations, and Social Media teams to best get the analyst content licensed and promoted.
EDUCATION
University of California, Santa Cruz
BA, Psychology
Content Marketing Institute
Certificate in Content Marketing, Content Marketing
University of California, Santa Cruz
eBusiness Certificate, Business
Iolani
High school
SKILLS
ABOUT JOSHUA BEIL
I am a seasoned analyst relations professional with a passion for collaborating and executing on strategy, marketing and story telling rooted in industry research. I am currently the Director of AR at Acronis where I helped to tell the corporate story within backup/DR as well as endpoint protection. This involves maintaining and improving on positions in ranking reports from Gartner, Forrester, IDC, and other firms. Prior to that, I managed analyst relations for Ivanti where we were a Leader in in ITSM/ESM, UEM, and cybersecurity. I have a background in market research, having been a senior analyst at IDC, VP of Research and Development for Tier 1 Research (acquired by The451Group), and having led the Cloud SMB Insights(TM) research program at Parallels/Odin. Highlights- Managed over 2 million in budget annually - handle all contracts and negotiations- Managed an outsource agency team of 3- Familiar with both SpotlightAR\'s OZ and ARInsight\'s ARchitect for tracking and reporting- Improved Ivanti\'s position in the Gartner MQ for UEM from Visionary to Leader; also helped Ivanti place in the first ever EUEM Wave from Forrester- Responsible for Acronis being named a Leader in the first-ever IDC Marketscape on Cyber Recovery- Responsible for Acronis being named a Leader in GigaOM\'s Ransomware Protection Radar, Frost & Sullian\'s Radar on Enpoint Protection, as well as ranking reports from Canalys, AnalysysMason, and Radicatti Group- Engage with PR, Campaigns, and Content teams to license and leverage AR assets to be used in the field for brand awareness, lead generation, and moving leads through the funnel- Skilled market researcher with an extensive background in data collection, analysis, authoring reports, and presenting to both internal and external audiences- Domain expertise in data protection, backup, DR, cyber recovery, data resilience, endpoint protection, and EDR.
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