Jessie Adamczyk
Director of Marketing and E-commerce @Etna Supply
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WORK HISTORY
Director of Marketing and E-commerce @Etna Supply
Grand Rapids, MI, US
Spearhead strategic initiatives to fuel revenue growth and elevate brand recognition for Etna, a family of companies that includes four divisions, five subsidiaries, and 22 retail locations- Partner with vendors to implement co-branded strategies, including Kohler, Delta, Elkay, and more- Oversee the development, execution, and optimization of marketing campaigns across all channels- Implementing new website, e-commerce, and mobile app platforms to enhance performance and user experience- Drive strategic corporate growth initiatives to position the company for long-term success- Lead and mentor marketing and e-commerce team members to achieve exceptional results- Leverage data analytics to drive decision-making and optimize efforts- Reworking customer, product, and vendor data within disparate systems to improve data quality and enable targeted campaigns- Drive customer experience improvement plans and corporate goal setting.Technology stack: HubSpot CRM and Marketing Suite, Amla Znode E-commerce, CrowdAnalytics DataX AI Data Enrichment, Epicor ERP, Monday.com Project Management, Phocas Business Intelligence, and more.
EDUCATION
Michigan State University
Bachelor, Advertising
University of Notre Dame - Mendoza College of Business
Master of Business Administration - MBA
SKILLS
ABOUT JESSIE ADAMCZYK
Executive Marketing & Digital Strategy Leader | Notre Dame Executive MBA ’24
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