Jessie Hauspurg
VP, Innovation & Business Development @Unibail-Rodamco-Westfield
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WORK HISTORY
VP, Innovation & Business Development @Unibail-Rodamco-Westfield
US
EDUCATION
Duke University
BA
ABOUT JESSIE HAUSPURG
I love figuring out what customers want, especially when they don\'t know they want it yet.I\'m passionate about product innovation and omnichannel storytelling. My wheels are always turning when it comes to new business ideas and growth, and I have the ability to bridge big ideas with practical solutions thanks to my acquired knowledge and vast network. With 20 years of experience in brand strategy, digital marketing and business development, I\'ve had the pleasure of working with some of the world\'s largest brands and charities, including Disney, Netflix, Levi\'s, NFL, NBA, Peloton, Casamigos, Beyond Yoga, Sugarfina, NASA, Viacom, the Obama Foundation, Charity Water and many more. I have dedicated my career to helping brands launch new business channels (ecomm, retail, wholesale, social impact, subscription, etc.), innovative products, partnerships, and campaigns that exceed revenue benchmarks and disrupt your media feed.Key Skills Include:Omnichannel Marketing & Product StrategyBrand & Influencer Partnerships / LicensingSocial Impact Strategy & ExecutionSales / Distribution Strategy & ExecutionBusiness DevelopmentPublic RelationsFirst-to-Market Business SolutionsStrong Business Acumen Critical Thinking
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