Jessica Shmigelsky

Marketing Manager & Executive Assistant @Freedom Ford

CA

Edits and proofreads documents and manages various communication projects- Oversees dealership requirements and tasks - Assists in the development of internal and external documents (e.g, marketing materials for the dealership which includes specific projects such as policy schedule, review and processes)- Prepares reports and correspondence for the Dealer Principle - Responsible for developing and implementing multiple projects related to corporate communications, community and employee engagement projects- Providing Executive Assistant duties such as calendar management, coordination of meetings and events, travel arrangements, meeting minutes, expense claims etc- Liaise with other departments, managers, and staff as required- Develop a 12 month rolling marketing plan based on dealership forecast and past year performance for each department within the dealership- Build and execute a monthly marketing calendar- Set and manage a yearly and monthly marketing budget- Communicate weekly and monthly marketing plans and lead performance at weekly Managers and Sales meeting- Report to GM and CMO on weekly, monthly and yearly advertising and promotional budgets and spending as it relates to lead development performance- Oversee and manage all website content for the dealership website(s)- Oversee and manage all dealership merchandising efforts including all lot signage, in store signage, and dealership experience- Plan, send, and report on targeted email marketing campaigns to dealership customers- Coordinate and communicate all dealership events including private sales, off-site sales, and weekend specials- Oversee merchandising department for a consistent flow of quality inventory, photos, videos, and descriptions- Own the relationship with all outside marketing agencies and 3rd party vendors and manage results and performance of the relationship- Manage communication and coordinate cross departmental efforts with other departments

University of Alberta

Bachelor of Commerce - BCom, Marketing

The Canadian School of Natural Nutrition

Diploma, Holistic Nutrition