Jesko Hoffmann
Digital Marketing Manager @SCHOTT Pharma
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WORK HISTORY
Digital Marketing Manager @SCHOTT Pharma
Mainz, DE
Contribute to all aspects of the digital marketing department including the marketing database, email, social, and data-driven, strategic organic growth• Search Engine Optimization (On-Page und Off-Page)(grew organic search by 225% in first 12 months)• Measure ROI and KPIs and visualize the data (GA4, Looker Studio)• Hands-on experience with SEO tools, Google- & Data Analytics, CMS software (Sitecore)• Artifical Intelligence tools and softwares to simply and innovate day to day operations• Spotify Podcasts strategy and Paid Campaigns • Company Newsletter Channel owner (grew to over subscribers)
EDUCATION
IMM Graduate School
Bachelor of Business Administration - BBA, Marketing Management
University of Applied Sciences at Zwickau
Master of Business Administration, MBA Business in a Digital World
University of Illinois Urbana-Champaign
Digital Marketing Certificates, Marketing
IMM Graduate School
Bachelor of Philosophy (BPhil) Honours in Marketing Management, Marketing/Marketing Management
ABOUT JESKO HOFFMANN
As a seasoned marketing professional with extensive experience across diverse industries in Southern Africa and Europe, I have built a proven track record of driving growth and delivering measurable results across B2B and B2C markets, within both startup and corporate environments. My expertise spans market research, branding, digital marketing, product development, strategy, and sales, supported by a data-driven approach and a commitment to achieving tangible outcomes. Having successfully led teams and implemented performance-focused KPIs, I’m passionate about turning insights into impact—balancing strategic vision with meticulous execution. Dedicated to continuous learning and professional growth, I thrive on new challenges and take pride in seeing every project through to completion. Recognized for my integrity, reliability, and results-oriented mindset, I bring ambition, creativity, and leadership to every initiative I undertake.
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