Jesenia Chatman
Social Media Marketing Associate @Women In Tech & Entrepreneurship
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WORK HISTORY
Social Media Marketing Associate @Women In Tech & Entrepreneurship
Women in Tech & Entrepreneurship is a community of high-performing, non-conforming women working in technology, start-ups, venture capital, entrepreneurship, economic development, & business support organizations. My Contributions:• Produced 100+ pieces of social content including event graphics, captions, event recaps, and speaker spotlights.• Generated 190K organic social media impressions.• Maintained 4X the average industry benchmarks for engagement, with a rate of 12.4%• Ideated and launched a new video series campaign, expanding engagement and positioning WTE as a thought leader in tech and entrepreneurship.• Acquired 30% increase in followers on LinkedIn and doubled following on Instagram.• Coordinated cross-functional marketing projects, supporting campaign execution, managing timelines, and ensuring deliverables were met with accuracy and attention to detail.• Supported the conversion of thousands of event registrations through high converting event, marketing content.• Supported on site and virtual event execution, including speaker coordination, run-of-show support, and real-time content capture for post event marketing.
EDUCATION
Hillsborough College
Associate's degree, Liberal Arts and Sciences/Liberal Studies
University of South Florida
Bachelor's degree, Marketing
ABOUT JESENIA CHATMAN
Recent Marketing graduate of the University of South Florida where I spearheaded national case studies within the American Marketing Association at USF. Passionate about storytelling and strategy. I excel in both individual and team environments and am always looking to learn from the people and experiences around me. I’ve recently applied my passion for marketing through internships at tech-focused and government-focused organizations fueling growth and innovation. A true lover of creativity, human behavior, business and music as a driver of identity and connection. I’m eager to keep building at the intersection of tech, storytelling, and strategy, with my sights set on scaling impact with global forward-thinking brands.
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