Jenny Sluzewski
Ui Copywriter @Royal Caribbean Group
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WORK HISTORY
Ui Copywriter @Royal Caribbean Group
EDUCATION
UCLA Extension
Publishing
James Madison University
Bachelor of Arts (B.A.), School of Media Arts and Design
ABOUT JENNY SLUZEWSKI
Senior Copywriter | Content Manager | AI + SEO/GEO + UI/UX Strategist | Beauty, Health & TravelPortfolio: jenny-sluzewski.squarespace.comI’m a senior-level copywriter, editor, and content strategist with 8+ years of experience helping mission-driven brands connect with their audiences through empathy-led storytelling and high-performing, engaging content. My background spans editorial leadership, multi-channel content creation, SEO/GEO optimization, UX/UI mobile app writing, social media management, and AI-assisted workflows.You’ve likely seen my work across top wellness and beauty brands, including CeraVe, SalonCentric, Hair.com, Allegra, Unisom, Primal Harvest, IT Cosmetics, Kiehl\'s, and more. Whether I’m leading brand voice development, creating product launch campaigns, or crafting content that educates and converts, I approach each project with creativity, clarity, and care.I specialize in- Health & wellness, beauty, travel, and lifestyle content- SEO/GEO & AI content strategy- Conversion-focused omni-channel copy- UX/UI and web content- Editorial calendars & content operations- Cross-functional collaboration across marketing, design, and productMy colleagues know me as a highly intuitive, kind, enthusiastic, and detail-obsessed creative with a calm presence and a heart for purpose-driven work.
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