Jenny Russell
Senior Marketing Specialist @Nex-Tech
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WORK HISTORY
Senior Marketing Specialist @Nex-Tech
Lenora, KS, US
Lead and develop ongoing marketing campaigns for external clients.Serve as the main point of contact for assigned clients, shaping advertising strategies and creative direction.Coordinate marketing meetings, present campaign ideas, and oversee content creation and approvals.Manage project budgets and timelines, providing clear direction to team members.Track and analyze campaign performance to identify opportunities for improvement.Lead major marketing efforts including product rollouts, events, and brand initiatives.Drive client satisfaction and upsell opportunities while managing contract renewals.
EDUCATION
Bethany College
Bachelor of Arts, Business Marketing and Communications
SKILLS
ABOUT JENNY RUSSELL
I am a seasoned professional with twenty-two years of experience in marketing, advertising, public relations, market research, strategy, and partnership building. Most of my work has been focused on non-profit organizations. Currently, I am a Senior Marketing Specialist for Nex-Tech Creative. For fifteen years, I served as the Economic Development Director for Republic County, where I have successfully marketed and promoted the growth of a rural area in Kansas. I began my career as an Account Coordinator at a major international marketing agency, where I worked with clients such as Caterpillar, managing dealer marketing for dealerships across the United States and Canada. In this role, I was the primary point of contact between clients and the Creative Services team.
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