Jenny Conway

Vice President Marketing @Crawford Electric Supply

Houston, TX, US
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WORK HISTORY

Feb 2013 — Present

Vice President Marketing @Crawford Electric Supply

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Houston, TX, US

Develop and promote the Crawford brand to customers, potential customers, vendor partners, and internal associates. Initiatives:Market Analysis for New BranchesNew Brand Execution and ManagementTools, Fasteners and Safety Promotional MarketingMulti-Segment Industrial MarketingCounter MerchandisingSales SupporteCommerce

SKILLS

Brand ManagementMarketing StrategySocial MediaMedia BuyingCopywritingE-CommerceB2b MarketingOnline MarketingCorporate BrandingB2c MarketingContract NegotiationBusiness DevelopmentAdvertisingCreative ServicesPublic RelationsBudgetsDirect MailSocial Media MarketingNewslettersLegal MarketingStrategic PlanningLogo DesignMarketing CommunicationsMarketingCrmEmail MarketingTrade ShowsEvent PlanningBudgetingDirect Mail CampaignsElectronic CommunicationsPress ReleasesDigital Media

ABOUT JENNY CONWAY

Marketing professional with 17 years of expertise in brand management, marketing strategy, advertising, creative services, communications, project management, and event planning. Fluent in marketing technologies including CRMs, proposal generators, email design and execution software, website administrators, and web development tools. Specialties: • Strategic Planning• Electronic Communications• Digital Marketing • Brand Management• Creative Services • Proposal Development• Advertising Conceptualization• Vendor Management/Negotiations• Advertising and Direct Mail Campaigns• Event Planning

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Jenny Conway — Vice President Marketing at Crawford Electric Supply in Houston, TX, US | Unifers