Jenn Maesano
Director of Product Marketing @Rush Street Interactive
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WORK HISTORY
Director of Product Marketing @Rush Street Interactive
Chicago, IL, US
Director of Product Marketing leading go-to-market strategy for online Casino & Sportsbook products and major promotions: Design effective integrated marketing campaigns optimized for acquisition, retention, and winback. Define performance-driven messaging, positioning, and creative direction. Oversee creative testing strategy and translate insights into actionable creative optimizations. Synthesize consumer insights, competitor intelligence, and market research to guide marketing strategy🤝 Led high-performing team of Product Marketing and Organic Social Media professionals
EDUCATION
Delaware County Community College
Web Design & Interactive Multimedia
Hussian College
Graphic Design
ABOUT JENN MAESANO
Award-winning, results-driven digital & casino marketing professional experienced in leading diverse teams across traditional and digital marketing verticals. Jennifer is a hands-on strategic leader seasoned in designing, executing and selling see-it-to-believe-it experiences and campaigns that command engagement, conversion, and brand loyalty.
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