Jenni Marjoram
Marketing Communications Manager @Ast Networks
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WORK HISTORY
Marketing Communications Manager @Ast Networks
Norwich, GB
As Marketing Communications Manager, I am responsible for driving integrated marketing strategies, overseeing multi-channel campaigns, and ensuring consistent brand messaging across all platforms. My role combines strategic planning, campaign execution, and performance optimisation to deliver measurable business results.Key Responsibilities & Achievements• Campaign Management – Led end-to-end delivery of multi-channel campaigns (product launches, promotions, lead generation), optimising performance and exceeding benchmarks.• Email Marketing – Built targeted, automated, and personalised email programs, improving deliverability, open rates, and conversions while ensuring GDPR compliance.• Content Marketing – Directed the creation of blogs, case studies, guides, and multimedia content, optimising for SEO and brand consistency to increase engagement, lead generation and visibility.• Website Ownership – full website management and design, ensuring SEO best practices, content accuracy, and an enhanced user experience across devices.• Public Relations (PR) – Developed and executed PR strategies, secured positive media coverage, built journalist relationships, and positioned the company as a thought leader.Impact• Improved campaign performance through data-driven optimisation.• Strengthened brand visibility and audience engagement across digital channels.• Increased brand engagement through a rebrand, company acquisition and business transformation project.
EDUCATION
De Montfort University
Bachelor’s Degree, Marketing Management
ABOUT JENNI MARJORAM
Marketing professional with a passion for content development and digital marketing. I have strong attention to detail and the desire to always put the customer at the centre of both online and offline communications, with experience in both B2B and B2C environments.I am happiest when writing, designing and creating content to improve user interaction and deliver marketing strategy for both business growth and retention.
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