Jen Jones
Founder and Marketing Strategist @Whip-Smart
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WORK HISTORY
Founder and Marketing Strategist @Whip-Smart
Minneapolis, MN, US
Partner with growth-oriented organizations to achieve business goals by understanding customer wants and needs, developing brand and messaging strategy, and directing marketing efforts.• Develop strategies, build marketing plans, and drive implementation and optimization of integrated marketing campaigns across paid, earned, shared and owned media.• Build and lead cross-functional teams that bring together client team members and contract partners to achieve creative excellence and deliver on-strategy results.• Facilitate strategic innovation based on research, insight and analysis for Fortune 500 client teams. Have worked with 25+ consumer brands to help guide development of new products, services, brand extensions, communication strategies and business strategies.
EDUCATION
West Virginia University
Master of Science (M.S.), Integrated Marketing Communications
UMN Carlson School of Management
Bachelor of Science in Business Administration and Management: Marketing
Minneapolis College of Art and Design
Graphic Design
SKILLS
ABOUT JEN JONES
Impactful, nimble marketer on a mission to build brands by developing and executing…
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