Jennifer Minton Whelan

Senior Digital Communications Specialist @LG&E and KU Energy LLC

Louisville, KY, US

Responsible for enhancing our website communication initiatives to improve how we connect with customers, employees, the media and other stakeholders; collaborate with cross-functional teams to develop communication plans that leverage the digital and social media space; responsible for developing content across owned and earned digital channels; leverage measurement tools to provide progress reports and mine insights, while continually finding ways to improve on those metrics through testing and new initiatives. Also serves as communications account manager for internal company clients, Emerging Technology, Project Engineering and Energy Efficiency. This role falls within LG & E and KU Energy\'s Brand/Advertising/Customer/Digital Communications division.Prior to this role, served as senior communications specialist in the Internal Communications group, where responsibilities included overseeing the company’s intranet; researching, writing and editing online news articles, promotional pieces and presentations for company officers, reports and business correspondence; co-founder of company\'s customer-facing blog,\"Your Energy Matters,\" and collaborator of emerging/social media communications and tools for employees and external audiences; communications account representative for the company’s Information Technology, Corporate Health & Safety, Compliance and Operating Services divisions.

University of Kentucky

BA