Jenna Lemoie

Digital Account Executive @Duffy & Shanley, Inc

Providence, RI, US

Lead client accounts by developing and executing comprehensive digital marketing strategies across multiple channels (SEO, PPC, social media, email marketing) to drive brand awareness and lead generation- Collaborate with cross-functional teams (creative, web development, public relations) to deliver integrated marketing campaigns for clients in various industries, including healthcare, technology, and retail- Manage client relationships by providing ongoing support, reporting, and strategic recommendations, ensuring client satisfaction and retention- Optimize paid advertising campaigns across Google Ads, Facebook, Instagram, and LinkedIn while staying within budget- Create and present monthly performance reports to clients, analyzing key metrics (CTR, conversion rates, CPC) and recommend improvements for ongoing campaign success- Develop content strategy for social media, email newsletters, and blogs, increasing audience engagement and driving traffic to client websites- Conduct market research and competitive analysis to identify trends, monitor competitors, and uncover growth opportunities for client accounts- Coordinate digital campaign schedules and manage timelines, ensuring projects are delivered on time and within scope, while handling client feedback and revisions- Implement and monitor A/B testing to optimize landing pages, email campaigns, and ad creatives- Contribute to new business pitches by preparing proposals, presentations, and case studies that demonstrated the agency’s expertise in digital marketing- Work closely with analytics tools to track and measure digital campaign success and inform data-driven decision-making.

University of Rhode Island

Bachelor of Science - Business Administration, Marketing