Jeff Johnson
Vice President Strategic Marketing @Hooray Agency
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WORK HISTORY
Vice President Strategic Marketing @Hooray Agency
Irvine, CA, US
Strategy Development, Hotel Sales & Marketing, Revenue Generation Consulting, Partner and Alliance development, Business Development, Account Support.
EDUCATION
Youngstown State University
Bachelor of Business Administration (B.B.A.), Marketing Management, General
SKILLS
ABOUT JEFF JOHNSON
A HOSPITALITY AND BRAND EXECUTIVE with proven capabilities in leading high-profile sales, marketing strategy and digital marketing, communication for hotel and resort entities and teams globally. Led teams domestically and internationally generating record sales and market share in multiple market segments and channels.Accomplished, innovative marketing executive adept at broad strategy development in marketing and management of: offline, online, branding, partner marketing, analytics, public relations, hotel launch or repositioning, customer acquisition and CRM. Experience in all aspects of sales and marketing with a core focus on revenue generationGlobal Experience ( across 22 countries and 5 continents)Brand Management I Marketing & Sales Management I Strategic Planning I Development Launch, Reflagging, Repositioning & Opening Strategy I Product Innovation I Brand Standards (Operations, Marketing, Promotion, Digital, Social Media) I Culture Development I Corporate Communications & Public Relations I Integrated Marketing
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