Jeetesh Daji
Digital Communications Manager @HMC (The Heads' Conference)
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WORK HISTORY
Digital Communications Manager @HMC (The Heads' Conference)
Marketing and Content Development: Developing branded written & video case studies, infographics, blogs, and collateral using brand storytelling methods. Managing an external content calendar and produced digital analytics reports to draw on insights gained to inform future activity. • External Agency Management: Liaising with external agencies on various digital creative design projects to ensure successful delivery.• AI and Prompting: Utilising AI-powered tools and using effective prompting strategies to develop content aligned to organisational goals. • Digital Transformation: A key member of the digital transformation team at HMC, including the development and management of a new website, increasing website traffic by 30%, and launching a new CRM system that streamlines workflows.• Digital Campaign Management: Created the HMC Teaching Careers website and digital marketing campaign to raise awareness of teaching careers at UK HMC schools, working with external agencies across PPC and SEO campaigns to boost traffic to the website and jobs portal. • Event Management: Developed and launched digital event apps for HMC Conferences and managed the app branding and content, wrote app launch communications for targeted audiences. Achieved an 80% usage rate among the core membership.• Publications and Media: Managing public relations efforts and communications, enhancing brand reputation and mitigating potential crises for HMC schools during exam results season, resulting in a 20% increase in positive media coverage.• Social Media: Increased LinkedIn followers from to over followers since joining the organisation. Created content across social media platforms to raise awareness of HMC\'s presence in education.• Survey Development: Tracking and building online surveys using complex logic and extracting analytics data to support organisational objectives.
EDUCATION
University of Leicester
BA (Hons) Management Studies and Marketing
CIM | The Chartered Institute of Marketing
Professional Diploma in Marketing (Level 6)
Wyggeston and Queen Elizabeth I College
A Levels, English Language, Business Studies, Psychology and General Studies
Rushey Mead School
GCSEs, English, Maths, Science, French, Media Studies, Business Studies, Sociology, Food Tech and Gujarati
SKILLS
ABOUT JEETESH DAJI
Jeetesh Daji - Chartered Marketer CMktr, ACIM, BA (Hons) Holder of the Chartered Institute of Marketing (CIM) Professional Diploma in Marketing and BA (Honours) degree in Management Studies with specialism in Marketing. Associate Member (ACIM) of The Chartered Institute of Marketing.With over 12 years of experience in the Marketing and Communications field, I have demonstrated expertise in strategic planning, digital transformation, and content marketing. I have a strong ability to create compelling content and manage external agencies to drive impactful content and strategic communications.I am really proud to have achieved and retained Chartered Marketer (CMktr) status from The Chartered Institute of Marketing (CIM) highlighting my commitment to enhancing my knowledge and skills.
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