Jennifer Balogh
Senior Director, Account Management and Strategy @Vigorate
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WORK HISTORY
Senior Director, Account Management and Strategy @Vigorate
EDUCATION
McMaster University
Honours BA, Fine Arts Major, Psych Minor
SKILLS
ABOUT JENNIFER BALOGH
Jennifer has been with Vigorate for 10 years, providing direct clients and agencies expertise as it relates to online marketing and strategy. She identifies cross-channel marketing opportunities to maximize clients’ interactive budgets, and to improve and personalize campaigns across all media. Jen has worked with many clients across a variety of industries to develop marketing strategies designed to move prospects and customers along the lifecycle continuum and enhance lifetime value.Jen and the account management team provide a comprehensive online campaign management and consulting service. Vigorate\'s industry leading combination of people and technology produce extraordinary campaigns with sustainable results. The team has extensive experience scoping out, managing the development of, and analyzing the marketing programs for clients in the CPG, retail, pharmaceutical, financial, services, automotive, pharma, alcohol, NPO, and telco industries.Jen is closely aligned with Vigorate’s marketing cloud partners and will continue to identify ways we can positively impact client business through an innovative and effective use of both strategy and technology.
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