Jayne Enskat
Head of Marketing @Pepe's Piri Piri
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WORK HISTORY
Head of Marketing @Pepe's Piri Piri
Watford, GB
The largest UK owned grilled chicken QSR brand, my role is to develop, plan and implement the Marketing Strategy and protect the Pepe\'s brand. Progressing above-the-line and below-the-line fully integrated marketing campaigns which has proven to grow sales and engagement from Franchisees and customers across the UK. Maximising Aggregator activity to grow sales and introduce new customers to Pepe’s. Develop a Pepe’s App and grow customer and order numbers across the UK. Responsible for the brand in UAE and Pakistan. Managing and coaching a marketing team to help deliver the marketing strategy and service to our customers and Franchisees. Responsible for internal and external PR ensuring Pepe’s is seen as the leading tier 2 brand in the UK.
EDUCATION
The Open University
Diploma , Business
SKILLS
ABOUT JAYNE ENSKAT
With a proven track record of leading high-performing marketing teams and shaping brand strategy across the hospitality and retail sectors, I am a passionate marketing leader who thrives on turning insight into action. As Head of Marketing at Pepe’s Piri Piri, the UK’s largest independently owned takeaway brand, I drive the national marketing strategy, brand growth, and digital innovation across hundreds of high street locations.Bringing years of experience from senior marketing roles in the hospitality industry, I have built a reputation for developing creative, commercially driven campaigns that deliver results. Known for leading with energy, collaboration, and purpose, I believe in setting the strategy and living it every day alongside the team.
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