Jaspinder Singh
Zonal Sales and Marketing Manager @Bonn Nutrients Pvt Ltd
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WORK HISTORY
Zonal Sales and Marketing Manager @Bonn Nutrients Pvt Ltd
Punjab, IN
Sales and Revenue generation in business,Market penetration and launches,Team management, BTL execution and sales conversion ( B2B and B2C business drive), Sales Analysis and competition tracking,Channel Sales Development and Depot Operations management,Supply and Service arrangement, Mobile App base data punching and data tracking, Target vs Performance analysis, Team training and monitoring their weekly review, Annual Business planning and execution roadmap,GTM planning,Team Training etc
EDUCATION
Punjab Technical University
Master of Business Administration - MBA, Sales and Marketing Operations/Marketing and Distribution Teacher Education
ABOUT JASPINDER SINGH
From last 19 years leading the Sales & Marketing in North-1 region and achieved many milestone of success stories, my expertised in Brand Management and Retail Sales (B2B and B2C).Skills in Brand Management, Digital Marketing,Customer Insight,Events & ExhibitionsConsumer Behaviour,Market Research,Market Segmentation,Media Analysis New Launches,Marketing Strategy,Product Marketing,Loyalty Programs Advertising,Packaging.Websites: | | bonncart.inExisting Product Range: Biscuits/Breads/Buns/Rusk/Cakes/Cookies and QSR model.Analysis of market trend to address the business opportunities and related issues and to set the brands strategies and its positioning.Formulation of Annual Marketing Budget vs. Sales Planning and post analysis on monthly bases.ATL/BTL with Integrated Marketing Planning.Digital Marketing, SEO, SMO, Sitemap, Website Management, PPC, Webmaster tool and Analysis of lead generation.New Product Development and its launch plan (Pre & Post Analysis).PERT and GTM Model working along with concern departments.Identify the improvement work area in sales and give help to increase the sales with marketing support.Trade Schemes design and its measurement.On ground promotion exclusive show and alliance with ongoing events.• Packaging creative/POP/POS/Inshop and outdoor branding, creative designed and implement on the ground.• Sales team coordination and discussing them marketing strategies which is going to implement and done.• Diwali Festive planning and execution of Packaging to Go-To-Market Model design. • Schools/RWA/Club\'s promotion with product sampling and Brand Promotion.• Bill Checking and material audit.• Digital/Offset printing expertise.• Coordination with purchase, Logistic and production department coordination.• 360 degree integrated marketing, functioning knowledge and implement in my professional career.• Marketing Research product based and trade based.• B2B model development, Private Labelling and Client Dealing.
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