Jason Wojciechowski

VP of Marketing @Global Edu Partners

Gilbert, AZ, US

Led the development and execution of comprehensive marketing strategies, significantly boosting brand awareness and student applications• Monitored marketing performance through KPIs, improving campaign ROI by 30%, reducing customer acquisition costs, and maintaining customer retention• Created and executed several different marketing strategies across numerous channels• Executed SEM campaigns, increasing paid search traffic by 45% and reducing cost-per-click by 20%• Increased lead generation by 25% through targeted digital marketing campaigns, resulting in higher student enrollments• Successfully launched and maintain SaaS models across various clients• Instituted multiple enhancements to reduce cost per the board that included adding suppression lists, keyword reviews, Time of Day improvements, and Quality score updates• Directed digital marketing campaigns, markedly enhancing social media engagement and website visitation• Oversaw strategy and reporting for all of our D2C and B2B clients

South University

Master's degree, Organizational Leadership

Ferris State University

Bachelor's degree, Marketing/Marketing Management, General

Argosy University

Master of Business Administration (MBA), Finance, General