Janette Barredo
Vice President Marketing @SAYN Marketplace Solutions
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WORK HISTORY
Vice President Marketing @SAYN Marketplace Solutions
Miami-Fort Lauderdale, FL, US
EDUCATION
Miami International University of Art & Design
Associate of Arts (A.A.), Fashion Marketing
St. Thomas University
BA, Communications
ABOUT JANETTE BARREDO
Brand marketing and communications leader with 20 years of building growth strategies for global beauty and luxury brands. I\'ve led marketing for iconic names like SK-II, Dolce & Gabbana, CoverGirl, and The Art of Shaving—combining Fortune 25 experience with entrepreneurial agility to drive real results. My approach: data-driven strategy, compelling storytelling, and smart partnerships that move the needle on revenue and brand equity. I build high-performing teams and deliver campaigns that work across international markets and competitive categories.Key Skills: Global Brand Strategy • Digital Transformation • Omnichannel Marketing Architecture • Strategic Communications • P&L Management • Luxury & Prestige Positioning • Influencer Ecosystem Development • Consumer-Centric Innovation • Corporate Reputation Management • Executive & Celebrity Communications • Team Leadership & Development
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