Janel Edwards

WORK HISTORY

EDUCATION

ABOUT JANEL EDWARDS

I’m a CRM Manager with hands-on experience leading HubSpot implementations, migrations, and optimisation projects. My background combines project management with deep technical knowledge of HubSpot, enabling me to bridge the gap between business needs and system capability.I’ve managed end-to-end CRM projects, from data imports and mapping through to automation builds, reporting, and integrations with finance tools. I specialise in creating scalable processes for renewals, subscriptions, and quoting, while ensuring accurate reporting and visibility across pipelines.Key areas of expertise include: • HubSpot configuration and workflow automation • Pipeline design and deal management • Data imports, cleansing, and association mapping • Subscription and renewals process automation • Reporting and dashboard building • Finance system integrations • Stakeholder management and change adoptionI’m passionate about helping businesses get the most out of their CRM, ensuring smooth adoption and long-term success.